How long does it take to write a blog post? - Answered.
Surveys found that it takes people three hours on average to write a blog post. This doesn't take into consideration editing, SEO optimization, promotion, or other aspects of publishing content. However, the study also found that “twice as many bloggers are now spending 6+ hours on their average post.”
In fact, the amount of time that beginners and the inexperienced spend on the writing process is relatively longer than that taken by professional blog writers.
The key is to balance out all of the various factors to make sure you're able to stay consistent and keep up with your blogging. If it takes you 7+ hours to write a blog post then it's completely fine. You'll just have to create an editorial calendar to make sure you're staying consistent.
The bottom-line is that it takes longer than most people think to write a great blog post, and quality matters a lot in content marketing.
How long should a blog post be?
Well, the average length of a blog post is between 1000-1500 words. This is just an average though, the real answer? It depends on the topic.
Blog posts should be as long as they need to be, in order to get the point across. Some quick posts could take under an hour to write; others might take several hours if they require in-depth analysis. One good thing to note is that post length isn't really a determining factor if you're thinking about ranking your blog post on Google.
Google takes note of the quality of your content, not the quantity. There are times when a 700 word long article gets on google's first page so don't make it a priority to write long form content. It really just depends on the topic you're writing about.
Quality content often begins with research and careful vetting of sources and data.
Factors affecting time taken to write a blog post.
There are a lot of factors that directly affect how long it takes for a blog post to be published. In general, the blog writer is responsible for all or most of these factors.
Various factors can affect the time bloggers take to write and I’ve listed a few of these below.
However, There are two main factors responsible for the time taken to write a blog post. These are; the topic’s complexity and the writer’s experience.
Complexity of the topic.
It's obvious that the time taken to write a blog post is contingent upon the complexity of the topic. There are blog topics that require lots of brainstorming and research, while there are some that get the point across with minimal effort. Structural complexities also increase research time.
The writer has to do research about the topics, get statistical information when necessary, build multimedia elements such as charts, images and infographics in order to make the information in the blog post easily understood.
In-depth research lays the foundation for rich and engaging content. Quality content will always demand the writer to spend more time writing blog posts and hunting for new concepts.
Keyword research can also affect how long a writer spends on a topic. Keyword research will lead the writer to focus more on substructures in order to add in the required keywords in a naturally occuring manner.
Speed and experience of the writer.
Like the popular saying goes, practice makes perfect. If you just started your blogging career then you'll most probably be making mistakes; this could be in the content you publish on your blog, or the technical aspect of your blog.
You won't be the same writer you are now, in a few months time. The more you write, the better you'll get at it. One great thing about blogging is that you'll learn along the way.
Experienced writers already know the good websites to use as sources, they know the basic facts, they know how the editorial process works and most importantly they know what works for them.
Not to mention when you write continuously the whole process involved, becomes habitual. This makes experienced writers a lot more productive when compared with their inexperienced counterparts.
Conclusion.
Blog writing is not an easy task; it requires hours of dedication. But the more blog posts you write, the more you’ll figure out what works for you and what doesn’t.
We hope this article has provided some useful tips on how long it takes to write a blog post. if you have any comments or suggestion leave them in the comments.